Monday, October 13, 2008

Acai Berry, My Ass!

You know what's really pissing me off right now?

The Acai berry diet. Not the diet specifically, but the ads being used here on Myspace to promote it. They throw up a Before picture of Star Jones next to a current After picture of Star Jones with a little caption underneath that says lose 25 pounds in 30 days or some crap like that.

Hello?! Do the Acai berry people think we've forgotten that Star Jones lost her weight via bariatric surgery?! And let's face it: she lost a HELL of a lot more than 25 lbs.

On another occasion i saw a current picture of Kirstie Alley being passed off as a 'before' picture, and a picture of Kirstie from the late 80's/early 90's being passed off as an 'after' picture. Same caption, Lose up to 25 lbs in 30 days.

Again, that's way more than a 25 lb difference, and i highly doubt Kirstie's found a way to start life older and become younger as time progresses. Her weight loss roller coaster is a famous one, and last i checked, she was using Jenny Craig, not South American fruit pills.

Then there's the ones where they just throw up pictures of random celebrities: Jennifer Anniston, Angelina Jolie, Salma Hayek, Jessica Simpson, Kate Winslet. . . All with a simple caption: Lose 25 lbs. Like ANY of these women need to lose 25 lbs! And i seriously doubt that the Acai berry is making up any of their diet or supplements.

I mean, isn't it false advertising to throw up a skinny picture of Angelina Jolie and a Lose 25 lbs caption? Doesn't that kind of insinuate that Angelina endorses or uses their product?
How do the makers of the ads get away with blatantly lying to hundreds of thousands of young, impressionble teenage girls?


Edit (from Wikipedia.org):
Açaí has an exceptional content of fats, including oleic acid (56.2% of total), palmitic acid (24.1% of total), and linoleic acid (12.5% of total),[2] and also contains a high amount of beta-sitosterol (78–91% of total sterols).

Doesn't sound like it'd make a good dietary supplement at all.

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